Donkey Kong visits the Los Angeles Zoo

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Nintendo is skipping their usual E3 press conference this year and instead trying to take their message directly to the masses.  One of the ways they are doing this is with exhibitions like “Donkey Kong Country Returns 3D at Campo Gorilla Reserve.”  The event took place over the long Memorial Day weekend May 24 through May 27 at the Los Angeles Zoo to coincide with the release of Donkey Kong Country Returns 3D for the Nintendo 3DS system.   Nintendo’s presence wasn’t only noticeable at the gorilla reserve, but was spread around the 133 acre park.

Near the entrance of the Los Angeles Zoo, a Donkey Kong costume character was available to take pictures which drew consistent lines.  At the entrance of the Campo Gorilla Reserve, a tent was set up with Nintendo 3DS and 3DS XL game systems to give zoo goers a chance to play the new game.  Of course the main draw was the two times daily that the zoo’s gorillas were given treats in Donkey Kong branded barrels.  The grotto allows three views of the reserve and the entire area was consistently packed with onlookers.

SDSCN3447The Donkey Kong Country Returns 3D game is a complete portable remake of a Nintendo Wii home console game.  The game has received solid reviews so far and has aggregate Metacritic score above 80%.  While Nintendo has struggled to find their footing in the current video game market, the Nintendo 3DS appears poised to turn the corner.  Though rival console maker, Sony has had a much harder time with portable gaming, tablets and smartphones have narrowed the market for dedicated portable gaming.  Nintendo appears to have adjusted and has begun releasing more substantial games as Donkey Kong Country Returns 3D and the upcoming Animal Crossing: New Leaf show.

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