The latest in the battle for mobile gaming

This is a Sponsored post written by me on behalf of Snapdragon by Qualcomm. All opinions are 100% mine.

 

Sony’s Playstation Vita launch in Japan has been hardly been a runaway success.   It very well could be that dedicated handheld gaming is on its way out.  The level of expectation in gaming has never been higher and the price most gamers are willing to pay for dedicated mobile gaming has been exceeded.  After launch Nintendo’s 3ds failed to catch on at its $250 price point and the Vita at even higher will face a tougher road.  Portable gaming is clearly moving toward smartphones and Qualcomm wants to make sure you know who they are.

For the last ten days, starting when the Chargers played the Ravens on the 18th and through the Holiday Bowl, on the 28th, Qualcomm Stadium has been renamed Snapdragon Stadium.  The San Diego wireless chip giant, which has held the naming rights on the Mission Valley stadium, in San Diego since 1997, is temporarily changing the name from Qualcomm Stadium to Snapdragon Stadium.  Like rival chipmaker, Intel’s successful ‘Intel inside’, Qualcomm wants you to look for Snapdragon.
Snapdragon processors by Qualcomm are the digital brains inside mobile devices made by HTC,including the Evos, Samsung’s new Galaxy S2 and their 9 inch Galaxy tablet.  The Snapdragon also powers Sony’s Experia Play, which could be seen as a direct competitor to the Playstation Vita.  Right now, hardware manufacturers have their long standing relationships with publishers to count on but, even that is eroding as companies like Sega, Square Enix and even Take 2 are offering mobile gaming on phones.

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